Modernizing your academy without starting over

🗓Originally aired Wednesday, March 18th
⏱ 1 hour

Speaker: Courtney Sembler Managing Partner & COO @ AlignedCX 

The gap between what learners need and what most academies deliver keeps growing.

Customers want faster answers, and more personalized learning. At the same time, learning leaders are under increasing pressure to show real impact — not just course completion, but product adoption and measurable outcomes.

But evolving an academy isn’t easy. Most teams have spent years building structured courses, certifications, and learning paths. Starting over isn’t practical — and for many organizations, it isn’t necessary.

Yet the fear of change is just as real as the need for it. Where do you start? What do you keep? What if modernizing breaks what's already working? These questions keep many customer education leaders stuck.

So how do you modernize your academy without starting over?

Join Courtney Sembler, Managing Partner & COO at AlignedCX and former Senior Director of HubSpot Academy, for a conversation on how customer education leaders can evolve their learning strategies while preserving the systems and content they’ve already built.

In this webinar, you’ll learn

• • Why traditional course-based learning alone is no longer enough
  • How SCORM and microlearning can work together
  • How to design learning experiences around the modern learner
  • What a practical path to modernizing your academy can look like
    

About Courtney Sembler: Courtney Sembler is a strategic consultant specializing in customer education and learning transformation within the SaaS ecosystem. She helps companies position learning as strategic revenue infrastructure rather than operational overhead.

Previously, Courtney led the transformation and scale of one of the world's leading customer education programs, HubSpot Academy. For over a decade Courtney focused on transforming the way the world does business by developing HubSpot Academy's educational strategy and program. She now works with companies to develop enterprise-scale customer education partnerships and go-to-market strategies that drive retention, expansion, and product adoption.

About Casey Trujillo: Casey Trujillo applies over 20 years of experience working with Fortune 100 and Fortune 500 companies to guide them through their digital transformations with a best-in-class solution set. Casey has played an instrumental role in coaching organizations through the process of re-imagining their businesses with applied end-user technology.