Get End Users Beyond the Basics

Your employees are using less than 20% of your software's features, for 100% the cost. See how BrainStorm makes it easier than ever for users to find new use cases, adopt richer features, and extract more value from their tools.

Book a Demo Try for Free

47%

or less than half of software licenses are actively used.

$30B

or more is wasted annually on software just the U.S.

80%

of features in the average software product are rarely or never used.

$9,600

is the average SaaS spend per employee in 2023.

Sources: Productiv, CIO Insight, and Pendo

Adaptive Workflows

Use BrainStorm’s dynamic training workflows to guide users to the learning that's most relevant to their needs—based on attributes like their role, hire date, and learning preferences. Assemble your learning routes up front; then, use survey responses, email opens, and video completions to trigger the next step.

Learn More

“

As CIO at Oracle, my top priority was getting the most value from our existing software investments. BrainStorm makes this easy for IT teams by simplifying end-user training, user communications and change management. There's nothing else in the market like BrainStorm."

Mark Sunday

20-year CIO of Oracle

Help your users get more

Help users get beyond the basics with targeted tips-and-tricks campaigns.

Reach unengaged users

Reach the 84% of users who aren’t intrinsically motivated to learn their software.

Improve your software ROI

Open the floodgates to increased end-user adoption and measurably prove your impact.

What is end-user adoption?

End-user adoption refers to how fully employees actually use the software tools available to them. Our research shows the average employee uses less than 20% of their software's features despite organizations paying for 100% of the cost.

Why is low end-user adoption a problem?

Low adoption means organizations are wasting significant money on software that goes unused. 47% or fewer software licenses are actively used, and more than $30 billion is wasted annually on underutilized software in the U.S. alone.

How does BrainStorm help improve end-user adoption?

BrainStorm uses adaptive workflows, triggers, and branching to deliver personalized, relevant learning experiences to each user based on their role, hire date, and behavior. This approach helps guide employees beyond the basics and into richer feature use.

What are Adaptive Workflows in BrainStorm?

Adaptive Workflows are dynamic training sequences that route users to the most relevant learning content based on their attributes and actions, such as survey responses, email opens, and video completions. Admins set up the learning routes upfront, and the platform handles the rest automatically.

Can BrainStorm reach employees who are not motivated to learn on their own?

Yes. BrainStorm is specifically designed to reach the 84% of users who are not intrinsically motivated to learn their software, using targeted tips-and-tricks campaigns and personalized communications.

What does the End-User Portal offer employees?

The End-User Portal gives employees a single place to access training via SSO, view their learning priorities, track visual progress at a glance, and search for answers on their own when they are motivated to explore further.

How does BrainStorm help administrators measure results?

The Admin Portal centralizes all end-user training management and provides insights into usage and learning engagement. Admins can pull turnkey reports to identify what is working and demonstrate impact to leadership.

Who trusts BrainStorm for end-user adoption?

BrainStorm is trusted by organizations including Adobe, Panasonic, PepsiCo, and PGA, among many others.