BrainStorm earns top marks from customers for usability, service, and satisfaction in G2’s latest report.


Salt Lake City, UT December 3, 2025 - BrainStorm, the premier platform for driving software adoption at scale, has been named a Microlearning and Digital Adoption Leader in G2’s Winter 2025 Grid for Digital Adoption Platforms and honored with Easiest to Do Business With awards.

At BrainStorm, we believe that successful technology adoption starts with people. Our change enablement strategies have empowered thousands of organizations to not only embrace new tools but to transform how their teams work. By addressing common software adoption hurdles and accelerating time-to-value for SaaS customers, we help vendors turn users into confident, long-term advocates. Unlike traditional training platforms that focus solely on content consumption, BrainStorm is uniquely equipped to drive sustained engagement, deeper product understanding, and measurable adoption outcomes across the customer lifecycle.

With sustained, increased usage over time, everyone wins – SaaS companies see reduced churn and their customers capture 20x the ROI on their investments.  

Why Organizations Trust BrainStorm for Software Adoption 

BrainStorm stands out by transforming how users interact with technology, ensuring sustained adoption and measurable business impact. Here’s how: 

✅ Smoother technology rollouts – Equip users with the knowledge and confidence to embrace new tools, reducing resistance and confusion. 

✅ Accelerated feature utilization – Drive deeper adoption by helping users integrate software capabilities into their everyday tasks. 

✅ Sustained engagement & behavior change – Go beyond initial training with ongoing, personalized learning paths that adapt to user needs. 

Key BrainStorm Capabilities for Digital Adoption 

  • Targeted communications – Reach the right users at the right time with action-driven messaging that drives engagement. 
  • Targeted personalization – Ensure employees get the most relevant training based on their specific roles and responsibilities. 
  • Adaptive Learning Journeys – Personalize user experiences with BrainStorm Flows™, guiding them through adoption at their own pace. 
  • Content & Course Authoring – Easily create and deploy tailored learning experiences to support internal initiatives. 
  • Impact Measurement – Track behavioral changes, measure engagement, and prove ROI with dynamic reporting dashboards. 

About BrainStorm 

For over two decades, BrainStorm has been empowering organizations to maximize their software investments by delivering engaging, action-oriented learning experiences. From small businesses to Fortune 500 enterprises, BrainStorm helps users adopt technology faster and more effectively. 

For more information, visit www.brainstorminc.com.