Best Advance in Learning Management Technology for External Training – Gold at the Brandon Hall Group 2025 Technology Excellence Awards
Salt Lake City, UT December 4, 2025 - BrainStorm recognized by the Brandon Hall Group with the Gold award in the Best Advance in Learning Management Technology for External Training category at the Technology Excellence Awards for the second year in a row.
The 2025 Brandon Hall Group Excellence in Awards™ are given for work in Learning and Development, Talent Management, Talent Acquisition, Human Resources, Sales Enablement, Future of Work, and Education Technology.
Entries were evaluated by a panel of veteran, independent senior industry experts, Brandon Hall Group analysts, and executives based upon these criteria: fit the need, program design, functionality, innovation, and overall measurable benefits.
BrainStorm’s innovative approach to external training enables software vendors to onboard, train, and enable their clients with both relevance and scalability.
Why Users Love BrainStorm:
BrainStorm stands out by offering more than just training—it automates learning that changes the way people work. The platform drives:
- Accelerated adoption – Teach users not just how but when and why to use applications, creating long-term behavioral change.
- Expanded feature use – Encourage deeper adoption by helping users integrate software features into their daily workflows.
- Smarter engagement – Deliver the right content at the right time with targeted, role-based learning Flows.
BrainStorm’s Key Features:
- Tailored communications – Engage unengaged users with timely, action-driven messaging.
- Targeted personalization – Ensure employees get the most relevant training based on their specific roles and responsibilities.
- Course authoring – Create and deploy customized learning paths with BrainStorm Flows™.
- Branching logic – Personalize learning with adaptive workflows tailored to user needs.
- Content packs – Get started fast with pre-built, customizable learning experiences.
- Dynamic reporting – Measure impact and track behavior change in real-time.
BrainStorm is the only learning platform designed specifically for software adoption, helping organizations accelerate onboarding, reduce support tickets, and drive meaningful engagement.
Results furthering external training teams:
Software vendors have relied on BrainStorm to solve business challenges for them like being able to scale client outcomes without adding head count, creating award- winning adoption experiences, and driving renewals.
BrainStorm + Fishbowl: Fishbowl, a leading ERP for inventory, won G2's Highest User Adoption product in the implementation index for the second consecutive time crediting the award to their partnership with BrainStorm.
The CEO of Fishbowl said, “By implementing BrainStorm, we've slashed our go-live timeline by an impressive 100 days and bolstered logo retention by 14 points. Undoubtedly, this initiative stands as a cornerstone of our revenue expansion narrative."
BrainStorm + TechSmith: TechSmith, a global enterprise software solution, turned to BrainStorm to drive adoption and usage across their user base, better scale adoption efforts, and create a better experience for their customers. “We love our customers' IT admins, but the last thing they want to do is give us email addresses for all of their employees. Fortunately, BrainStorm enables us to share training and tips directly with end users so we can grow adoption and renewals." - Troy Stein, Director of Customer Education, TechSmith
Learn more about how BrainStorm helps customer education teams and external training teams.
About Brandon Hall Group™
Brandon Hall Group is the only professional development company that offers data, research, insights, and certification to Learning and Talent executives and organizations. The best minds in Human Capital Management (HCM) choose Brandon Hall Group to help them create future-proof employee development plans for the new era.
About BrainStorm:
When organizations are looking to drive digital adoption, they turn to BrainStorm to help make it happen. For over 25 years, BrainStorm has been obsessed with helping teams and organizations communicate and collaborate better. Rather than focusing on application-based training, the BrainStorm platform helps users understand how their technologies work together for maximum impact and unparalleled productivity.