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BrainStorm Blog

Software Adoption

Why Customer Education Teams Need to Think More Like Product Teams

The environment customer education was built to serve has fundamentally changed. When software shipped once or twice a ...

Software Adoption

The Hidden Cost of Customer Education: Content Operations

Most customer education teams believe they're in the adoption business. They are. The problem is that many of them ...

Software Adoption

Adoption Dies in the Gap Between Vendor and Customer

The moment a customer signs a contract, both sides want the same thing. The vendor wants the customer to succeed. The ...

BrainStorm x Clueso in BrainStorm platform
Partner

BrainStorm and Clueso Partner to Bring Scalable Microlearning to Customer Education Teams

The partnership gives CE leaders the video content format customers actually engage with — and the delivery system that ...

illustration of computer screen representing customer academy
Software Adoption

How To Modernize Your Academy Without Starting Over

Modernizing your academy doesn't mean dismantling it. It means adding the right layers on top of what you already ...

Software Adoption

The Quiet Gap Growing Inside Most Customer Academies

You've put real work into your customer academy. The courses, the certifications, the learning paths. It took time, ...

Change Management

The New AI Org Chart: Why Companies Are Inventing Roles That Didn’t Exist Two Years Ago

Customer Education

The certification trap: What your customer education program might be missing

In the world of Customer Education, certification programs have long been considered a badge of success. They look ...

aligned teams soar towards success
Customer Success

How to align Customer Success and Customer Education

Customer success (CS) and customer education (CE) are both essential to helping customers thrive. Despite their shared ...

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