Case study
Panasonic Avionics
Panasonic Avionics upgrades their software — and their adoption process.
Meet Panasonic Avionics
Industry: Aviation · Employees: 3,500+
Changing the way employees work across an enterprise can be a challenge. Adding multiple digital transformation initiatives to a global workforce in 40-plus countries can be downright daunting.
By working with BrainStorm to drive adoption of Microsoft 365, Panasonic Avionics showed its users the "why" as well as the "how" around their new technology.
The challenge: A global transition to Microsoft 365
Change is hard on everyone — whether it's users who are unmotivated by new technology, or a support team that wants to reduce help-desk calls during a major software rollout.
As Panasonic Avionics rolled out Microsoft 365 to its global environment, leaders introduced dozens of new applications — including Teams, OneDrive, Yammer, PowerBI, and other key tools. By leveraging BrainStorm, leaders at Panasonic Avionics hoped to ensure that the new Microsoft technology was well received and adopted.
For us at Panasonic Avionics, BrainStorm was a much-needed tool to help drive adoption of our implementation of Microsoft 365.
Panasonic Avionics
The solution: Strategy and goals
Panasonic Avionics uses BrainStorm's communication templates and skill-building content to empower meaningful change around the Microsoft stack.
Communication
The purpose-driven templates in BrainStorm really helped introduce new applications and craft reasons for the change. These communication campaigns also helped answer the "why" behind the new technology and introduced BrainStorm as a go-to resource to help answer users' questions.
Targeted skills
At most organizations, it's tough to carve out time for training. By building targeted, short learning flows for employees, company leadership could introduce them to how-to videos that really made the transition to Office 365 less intimidating. Those who wanted online or in-person training could take advantage of BrainStorm's vast training schedule.
Supportability
It's no surprise that introducing new applications to a workforce also adds to a technical support team's workload. BrainStorm's vast knowledge base empowered Panasonic Avionics' technical teams with the answers they needed.
The company also leveraged BrainStorm's API to integrate with ServiceNow, the IT team's service management platform. This integration populates BrainStorm content directly to employees when they need it.
Since Microsoft tools are constantly changing and evolving, keeping KB articles up to date can be resource-intensive. With its continually updated content, BrainStorm does the heavy lifting, allowing technical support teams to focus on more critical tasks.
Objective measures
As Panasonic Avionics' leading project manager likes to say, "What gets measured gets managed; what gets focused on gets fixed."
Valuable reporting in BrainStorm gives visibility into how Microsoft applications are being used and any areas where employees might need more support. This visibility provides an objective measurement of ongoing adoption efforts and targets areas for improvement.
BrainStorm reporting also helps quantify adoption, usability, identification of redundant tools, and helps make sure the company is seeing an ROI from its Microsoft spend.
BrainStorm's updated and relevant content has certainly taken this burden off our technical support teams. I was surprised by how intuitive this integration was in delivering the right support content via our Service portal or Virtual Agent.
Panasonic Avionics
The impact
Leaders at Panasonic Avionics gave their employees more than just new Microsoft tools. They gave them a rich user experience with a little help from BrainStorm. The result? Greater engagement, improved efficiency — and a more visible ROI across the organization.
In less than a year* employees at Panasonic Avionics tripled their OneDrive usage (from 1,073 to 3,491 users) and doubled their Teams usage (from 1,680 to 3,764 users).
*Measurement period: April 2019 – June 2020
"With a team that specializes in digital adoption and can share what has been successful with other companies like ours — that gave us a depth of information and ideas. BrainStorm's experience and guidance have helped make the most of our Office 365 investment."
By the numbers
Microsoft Teams active users
OneDrive active users
OneDrive usage growth in <1 year
Teams usage growth in <1 year
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