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BrainStorm Blog

Software Adoption

Why Customer Education Teams Need to Think More Like Product Teams

The environment customer education was built to serve has fundamentally changed. When software shipped once or twice a ...

Software Adoption

The Hidden Cost of Customer Education: Content Operations

Most customer education teams believe they're in the adoption business. They are. The problem is that many of them ...

Software Adoption

Adoption Dies in the Gap Between Vendor and Customer

The moment a customer signs a contract, both sides want the same thing. The vendor wants the customer to succeed. The ...

BrainStorm x Clueso in BrainStorm platform
Partner

BrainStorm and Clueso Partner to Bring Scalable Microlearning to Customer Education Teams

The partnership gives CE leaders the video content format customers actually engage with — and the delivery system that ...

Change Management

$400 billion spent on corporate training. 74% of companies still can't keep up with skills demand.

Josh Bersin's latest research puts a hard number on a problem L&D leaders already feel: more content isn't closing ...

AI

Shadow AI: What it is and how to manage the risk

Shadow AI has become one of the biggest visibility gaps for IT and security teams at enterprise organizations. It's ...

Change Management

Why Your AI Initiative Is Winning and Losing at the Same Time

The 67% problem AI initiatives face Microsoft's 2026 Work Trend Index surveyed 20,000 employees across 31 countries. ...

Software Adoption

AI is everywhere. Adoption isn't. What's causing the gap?

There's a quiet pattern happening inside most companies right now.

I person typing on a laptop with Microsoft Copilot on the screen
AI

Copilot just hit 20 million paid seats. The next test is governance and ROI.

Copilot just became the enterprise standard. Here's how to make the most of it. Posted May 11, 2026 — BrainStorm Inc.

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